- demographics
- demographics 1967, the science of divining from demographic statistics; see DEMOGRAPHY (Cf. demography) + -ICS (Cf. -ics). Originally in reference to TV audiences and advertisers.
Etymology dictionary. 2014.
demographics
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demographics — dem‧o‧graph‧ics [ˌdeməˈgræfɪks] noun MARKETING 1. [plural] details of the type of people that make up a particular group, in particular their age, sex, and income. This term is used especially in marketing to talk about the groups of people who… … Financial and business terms
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